PROBLEM:
How can a song’s feeling be translated into something visual without losing what makes it personal?
OPPORTUNITY:
To extend the feeling of the music beyond just listening, using design to create a cohesive visual world across print and merchandise.
IDEA:
A lyric booklet that captures the mood of Abstract (Psychopomp) through a mix of structured and organic visuals, extended into merch for Unreal Unearth.
How can a song’s feeling be translated into something visual without losing what makes it personal?
OPPORTUNITY:
To extend the feeling of the music beyond just listening, using design to create a cohesive visual world across print and merchandise.
IDEA:
A lyric booklet that captures the mood of Abstract (Psychopomp) through a mix of structured and organic visuals, extended into merch for Unreal Unearth.